Everything a modern salon runs on, in one workspace

Reserve replaces the diary, the spreadsheet, the reminder app, the marketing tool and the reporting pack — with role-based access for every person in the business.

Super Admin

Tenants, subscriptions, feature flags, AI usage, support.

Salon Owner

Full workspace: revenue, staff, marketing, brand.

Salon Staff

Own calendar, clients, commissions and time off.

Customer

Bookings, history, wallet, memberships and reviews.

Smart booking engine

  • Service, staff, location, date and time selection
  • Live checks on opening hours, breaks and duration
  • Zero double bookings, buffers and turnaround time
  • Deposits, discounts, rescheduling and cancellations
  • Automatic confirmations across email, SMS and push

Staff management

  • Roles, permissions and per-staff dashboards
  • Working hours, availability and time off
  • Commission rules and payout tracking
  • Performance leaderboards and utilisation
  • Shift schedules across multiple locations

Service catalogue

  • Unlimited services across hair, colour, nails, brows, lashes
  • Massage, facials, barbering, spa and wellness
  • Duration, price, category, images and availability
  • Staff assignment and skill-based routing
  • Add-ons, packages and course bundles

CRM

  • Auto-created profiles from every booking
  • Notes, allergies, formulas and preferences
  • Visit history, lifetime spend and favourite staff
  • Birthdays, tags, segments and consent tracking
  • Full customer timeline in one view

Marketing automation

  • Welcome journeys and birthday discounts
  • Appointment reminders and rebooking nudges
  • Review requests and win-back campaigns
  • SMS and email campaign builder
  • Loyalty points and referral rewards

Payments

  • Stripe-ready checkout and payouts
  • Deposits, no-show protection and tips
  • Invoices, refunds and part payments
  • Memberships and subscription billing
  • Commission tracking per stylist

Reports

  • Revenue, appointments and average spend
  • Staff, retention, no-shows and rebook rate
  • Marketing attribution and campaign ROI
  • Growth trends and forecasting
  • Tax summaries and CSV/PDF exports

Reserve AI

  • Instagram captions and content ideas
  • Review replies in your brand voice
  • Quiet-day promotions and pricing advice
  • Revenue forecasting and cancellation prediction
  • Email and SMS campaign generation

White label

  • Custom logo, colours and fonts
  • Branded booking URL or custom domain
  • Email and SMS sender branding
  • Website theme and business profile
  • Client-facing app under your brand

Reviews

  • Post-visit rating and review requests
  • Photo uploads and staff recommendations
  • Owner replies with AI drafting
  • Public profile and booking-page display
  • Sentiment tracking over time

Notifications

  • Email, SMS, push and in-app
  • Per-role notification preferences
  • Escalation for cancellations and gaps
  • Waitlist alerts when slots free up
  • Daily digest for owners

Enterprise security

  • Strict tenant isolation on every record
  • Role-based permissions and audit logs
  • Encryption in transit and at rest
  • GDPR tooling and data export/erasure
  • 2FA-ready auth, rate limiting and backups